bill bowerman - nike chaussures founder

In 1972, University of Oregon track and field coach, as a coach, he is very concerned about his athletes, to understand the demand for sports athletes

Not just coach, he is a teacher. He gave his players are "competitive response" - to learn how to win.

bowerman the same time, he is an innovator, he was inspired in 1962 the New Zealand trip, back to the United States is the new running and physical fitness of the new concept. At the same time, very soon in the United States Sports repercussions arising from revolutionary. He has brought to a new training methods, making the athletes training methods have been completely changed.

For loyalty, competition, as well as the spirit of teamwork, bowerman bit by bit indoctrination to his players, at the same time gradually built up a culture of cooperation today, the basis of nike.

Steve Ballmer as a coach, is committed to continuing to make him a better athlete performance, he designed for the athletes more easily injured, and will enable them to better performance sports shoes, his shoes than the sports at the time more lightweight nike chaussures, comfortable

He tested a variety of materials, and allow athletes to try him.

Phil. Naite - nike founder (1957)

He is a good distance running athletes

Although he did not win a lot of the game, but the bowerman "competition reflected" inspired him to make him have to pursue their own limits, the best wishes and desires

Phil. Naite Stanford University study in business management. He had an article on the Japanese production opportunities article pointed out that he believed that Japan was a low-cost high-quality sports shoes will be in the U.S. market in place of the German Sports leadership shoes

Steve Ballmer as a coach for his athletes is also a Knight in the guidelines on commercial principles.

"Competitive response" to make a commitment to

... ... The spirit of performance, physical, emotional

Concerned about the ... ... try to do our best

Competition to win ... .... Team

Blue Ribbon Sports company's birth (1962)

Phil. Naite and Bill. Bowerman funded 500 U.S. dollars per person to reach an agreement to jointly set up a company and commitment to provide the most professional athletes and better sports nike chaussures. This new company is a company or BRS Blue Ribbon Sports ..

At that time, agents based on agent identity Tiger sports shoes in Japan, at the same time the main object is to provide a relatively professional athletes and coaches. They began with the athletes to create a new relationship will continue at the same time a lot of their life.

Access mba degree, Knight began his World Tour. Stay in Japan, he contacted the production of high quality professional sports shoes onitsuka tiger sports company. At the same time they started to look for and development in the U.S. market opportunities for development. In this way, on the emergence of new companies, Knight named "Blue Ribbon Sports ",------ nike predecessor

Early retail stores (1968)

In 1968, Blue Ribbon Sports in the United States opened a second oregon retail outlets. He became a paradise for runners, because at that time, there is no real science of running shoes. Suddenly felt so runners have a real sport for their companies and share their passion for sports and running. At the same time assume the authority of a professional sports shoes manufacturing obligations.

Early retail stores are usually open court in the exercise, it provides a study of employees to the nike commercial, as well as direct contact with customers to understand our place.

nike company set up the foundation.

Steve Ballmer

We have to share the commitments and obligations, then each person through the team's co-operation available to pay much more than individual results.

A new brand of birth (1971)

New brand was born in just six months, Knight invited the Polish National University of Fine Arts Department, a female college student, was designed with speed and power signs. Blue Ribbon decided to use this swoosh, Knight said, "is not a special likes, but I believe that it will join with us because of our growth."

Brand name of Jeff. Johnson & Johnson, nike first full-time employees, awakened in a dream "nike" inspiration. "Nike", the Greek goddess of victory in the wings. Johnson & Johnson's proposal in the Commission, after a week of controversy following the decision used.

The first signs

nike's name and logo are officially appeared together in 1972

(1972)

Nike first office products are in Poland. Nike each employees are encouraged to their own friends and family came to office buildings to patronize.

nike started a grass-roots promotion (1972)

Blue Ribbon Sports in 1972 the first time in the United States Olympic cross-country launch nike, while the first runner to see things at the end of exercise shoes, at the end of design inspiration from Steve Ballmer's wife was making him breakfast are bottom of the pot inspiration

Sport shoes outsole has been a revolutionary change in the development of the revolution but also the running shoes for the sport to provide a more lightweight, more durable outsole.

Runner is the first mark covert wearing nike chaussures outsole athletes across the finish line

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